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Features

What Makes A PR Agency Of The Year?

Ron Jabal -
If awards shape professional identity, then PR’s highest awards must tell a fuller story about what the discipline contributes today.

Before 1521: Ed Lapiz Reflects On The Friendship Between Two Nations

Deivid Rioferio -
The story of Sulu’s ruler in China reminds us that our ancestors moved through the world with dignity, identity, and diplomatic presence.

The Weight Of An Oath: Before The Senate Judges Sara Duterte, It Must Honor Its Impeachment Oath

Ron Jabal -
Every vote in the impeachment trial will be remembered, but history may first ask whether the oath was taken seriously.

When A Name Becomes A Brand

Ron Jabal -
Her victory became a public confirmation that a young athlete had grown into a national symbol built on authenticity and discipline.

The Crowd Is Not Always Right

Ron Jabal -
True solidarity allows questions, dissent, and accountability, while blind following treats doubt as betrayal.

Beyond The Crisis: What Ateneo Must Become

Ron Jabal -
Ateneo’s opportunity now is to convert tragedy into reform, grief into care, and public disappointment into renewed institutional responsibility.

Museo Ng Makati: Birthplace Of The Kuwentista Movement

Deivid Rioferio -
The journey of the Kuwentista Movement began with heritage, partnership, and belief in storytelling as a path toward deeper learning and connection.

The Cost Of Waiting To Care

Ron Jabal -
In tragedy, silence may be legally cautious, but without visible humanity, it can also become reputationally costly.

The Jesuit Test: When Grief Is Not Enough

Ron Jabal -
The deaths of Divine Adili and Rene Clert Baterbonia demand compassion first, but they also require transparency from the institutions entrusted with young lives.

The Burden Of Being Ateneo

Ron Jabal -
In this moment, Ateneo is being asked to show that the trust it earned can be honored through action and accountability.
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